From Alastair McIntosh's Soil and Soul:

The real ethical question of our times, then, is not which of biotechnology, organic agriculture, the motor car, heart transplants, fair trade or computers are, in themselves 'a good thing'. That is a meaningless question. The real question is, rather, how and why and who and what do these things serve? Do they free the spirit and feed the hungry? Do they honour the diversity of life on Earth? Or do they, somewhere or for somebody or something, mean enslavement?

p.103